The founder of VisionTrack has left the company by mutual agreement.

Simon Marsh has been replaced as CEO of the AI video telematics and connected fleet data specialist by CFO Ben Pickard, who joined the firm in 2020.

The move comes amid a restructure at the InsurTech ‘to facilitate increased demand’.

VisionTrack, based in Tunbridge Wells, Kent, is part of Markerstudy Group. It was founded in 2014.

“We are really excited to endorse our commitment to developing this multi-award winning, cutting-edge organisation,” said Markerstudy Group CEO Kevin Spencer. 

“The new team and platform are well-positioned to take the company to the next stage. I would like to congratulate Ben, and thank Simon for his commitment to the growth of the business and passion for road safety.”

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VisionTrack partners with vehicle operators to dramatically reduce road deaths and injuries. The company is targeting more efficient risk management, whilst supporting road safety strategy. It estimates that its technology reduces insurance costs by an average of £2,000 per claim detected.

Pickard said: “I relish the challenge of taking over from Simon and carrying on the good work. Embracing the latest advances in machine learning and computer vision and knowing we are making a difference to the safety of all road users is what gets me out of bed in the morning.

“Technology is at the heart of the VisionTrack platform and success, and I am committed to ensuring we remain a market leader in this sector, transforming commercial fleet safety with our sophisticated industry-leading IoT platform,, and AI video telematics solutions.”

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