News - MarTech

MarTech 50 star VIOOH inks LA deal

VIOOH, a premium global digital out of home advertising supply-side platform, has partnered with KEV...

VIOOH reveals new US partnership

VIOOH, a premium global digital out of home advertising supply-side platform, has announced a new na...

Former BT CEO named chair of WPP

WPP has appointed Philip Jansen to its board as non-executive director and chair-designate.  The...

Wowcher! Firm to refund £4m+ to customers & end pressure tactics

Wowcher has agreed to refund more than £4 million to customers and change its high-pressure sales p...

Luscid scores almost a million to revolutionise sports sponsorship

Luscid, a software platform that helps brands deploy sponsorship and marketing budgets through data-...

VIOOH appoints Nick Parker as board chair

VIOOH, a premium global digital out of home advertising supply-side platform, has appointed Nick Par...

7 ideas for brand consistency across offline and online channels

Brands must follow consistency to build trust and recognition among their audience, customers, and p...

Brand authority: The role of SEO in establishing and maintaining it

Brand authority and credibility are generalized terms that refer to the level of trust your company ...

AdTech Sparteo accelerates UK expansion plans

AdTech Sparteo is aiming to accelerate its UK growth by strengthening its team in London and relocat...

STRAT7 names COO as it targets rapid expansion

STRAT7, the global strategic insight and customer analytics group, has promoted Jonathan Clough to c...

AdTech Lunio wins backing from Praetura

Praetura Ventures has invested in a growing AdTech business aiming to tackle invalid and fraudulent ...

StudioSpace appoints director of client partnerships

StudioSpace, a matchmaking service for senior marketers looking to hire agencies, has named Kiki Dun...