A visualisation studio which works with world-renowned architects has raised £8.2 million private equity funding.
The Boundary, headquartered in London with a base in New York, is pioneering the use of digital technologies to represent the built environment through virtual reality, short films, animations and photo-realistic imagery.
Founded in 2014, its clients include Renzo Piano, Tadao Ando and Foster + Partners. It has worked on some the world’s most prestigious projects, including The Waldorf Astoria Hotel redevelopment in New York.
The new investment comes from Mobeus, with further funding committed to support an existing international acquisition pipeline. It will enable the business to roll its services into new sectors, including luxury automotive and eCommerce.
Mobeus introduced investing Chairman Andrew McGuiness, who has a strong track record growing creative agencies, as part of the deal. Mobeus Partner Justin Maltz will join the company’s board.
“Mobeus really listened to what we were looking for in a partner and tailored their offer to fit our requirements,” said CEO Tom Wood.
“We have found a supportive investor who understands and buys into the dynamic and creative culture that has made The Boundary such a success. We are really excited to be driving forwards as a team.”
Dominic Draysey, Investment Manager, said: “We are hugely impressed by the exceptional client base that the team has attracted, which is a testament to the quality of work that The Boundary delivers.
“Henry and Peter are pioneers in architectural visualisation, which, when aligned with Tom’s commercial skills creates a very compelling growth opportunity.
“We are really excited to be backing them and supporting their organic and acquisitive growth aspirations over the coming years.”