Twinnin, a new platform for protecting and monetising human identity in the age of artificial intelligence, has officially launched with early backing and rapid adoption.

As of today, Twinnin has signed up over 200 licenced faces, with 76 fully completed digital twins — numbers that it says continue to grow by the hour.

Developed by venture-backed AI company AI KAT, backed by SFC Capital,’one of Europe’s most active VCs’ , and notable angels, Twinnin addresses a rapidly emerging issue: generative AI can now replicate faces, voices, and behaviour at scale — yet there has been no infrastructure governing who owns, controls, or profits from human likeness.

Twinnin says it is building that infrastructure — and in doing so, establishing a foundation for ethical AI that brings humans along without replacing them.

The platform enables individuals to register their face and voice, creating a verifiable identity record secured with immutable provenance on the Polygon blockchain. Users can choose to protect their likeness, monetise it, or both.

Digital twins can then be licensed across advertising, film and television, retail, and AI model training — with consent, defined usage parameters, and payment built in.