Published: February 12, 2026 at 8:19 pm
Founded in 2016 by two friends, Kate Horne and Louise Nicholson, Craft & Crumb is a female-owned, independent baking kit brand.
Craft & Crumb are reinventing what ‘baking together’ looks like for families by creating monthly Bake & Craft subscription boxes and seasonal kits that give parents and kids a genuine ‘we made this!’ moment – not just another mix in a box.
From party bags without the plastic tat to Easter-themed baking kits, the startup aims to spark creativity, celebrate the mess, and prove that together really does taste better.