Leeds United has partnered with local tech firm Altinet, which has joined the Championship football club as their official cyber security partner.
Altinet said the deal will provide Leeds United, which the company says is a “prime target for cyber-attacks”, with the latest security solutions and fast-response technical support to assist with all their security changes.
In return, the company will have pitch-side signage during all of Leeds’ domestic home games, and placement on interview backdrops and in other club-owned media assets.
Additionally, Altinet will be able to stage B2B events in parts of the stadium for employees and customers.
“We are delighted to have started our partnership with Altinet,” said Paul Bell, Leeds United’s executive director.
“We have a directive to develop long term partnerships with global organisations that have a local presence and alongside the IT Cyber Security and Managed Service that Altinet provide LUFC will be a sponsorship agreement that will be present throughout the stadium and our digital platforms.”
Altinet co-founder and director Henry Doyle added: “Our HQ is in the centre of Leeds and it is great to have LUFC as a customer and partner.
“Altinet’s Cyber Security Managed Services are designed to be resilient and therefore perfect for targeted brands and digital intensive environments.
“We are confident that the partnership will benefit all parties and in particular The Leeds Community.”