AI video platform for business Synthesia has revealed global expansion plans after it saw enterprise contracts triple.
The London-headquartered business will open new bases in Austin and Berlin, alongside an expanded presence in Paris and Zurich.
The company, led by co-founder Victor Riparbelli, has tripled its contracts over $100,000 in the last 12 months and says it has a net revenue retention rate of more than 140%. The expansion follows Synthesia’s $200 million Series E raise at a $4 billion valuation in January 2026.
Founded in 2017, Synthesia is expanding its global footprint to support growing demand from enterprise customers. The company is scaling its teams across go-to-market and customer success functions, with plans to increase global headcount by more than 70% in 2026.
“This expansion is about putting our team closer to our customers and the talent markets where we want to grow,” said Laura Gonzalez, chief of staff and head of people, Synthesia. “We’re hiring across go-to-market and customer success in every new market, and the caliber of people we’re attracting reflects how seriously the businesses are taking AI video right now.”
The new US office in Austin expands Synthesia’s presence beyond its New York hub into one of the country’s fastest-growing enterprise technology markets.
“Austin has built one of the most dynamic technology ecosystems in the world, and Synthesia’s decision to put down roots here reflects the strength of our innovation sector and our talent base,” said Kirk Watson, Mayor of Austin.
“We want Austin to be the city where the next generation of tech companies builds, hires, and scales, and we’re glad to welcome Synthesia to the community.”
In Europe, the Paris presence and Berlin office reflect Synthesia’s deepening footprint among major French and German enterprises, its top two markets in the European Union. The expanded Zurich hub also supports the company’s DACH business, its third-largest market by ARR globally: Synthesia counts 95% of the DAX 40 among its customer base, including SAP and Merck KGaA.
In support of this growth, Synthesia is investing more than $25m in new offices and local expansion across the United States and Europe in 2026.
Customers including Merck, Nexity and Mondelez International rely on Synthesia to train distributed workforces at scale, accelerate onboarding and compliance, localize content for global markets, and transform how knowledge flows through their organisations.