Published: October 14, 2025 at 11:40 am
Grateful has raised £1.5 million seed funding from Calculus Capital.
The Harrogate- and London-based cashless tipping platform was founded in 2022 by Mason Potter (CEO), Jarrod Potter (chair) and Damian Guy (CPTO) after their experience in the United States, where they saw first-hand how well-managed tipping could profoundly boost team motivation and performance.
They found that operators were drowning in admin – operating on huge, complex Excel sheets for tip pooling – whilst service workers were being hit with a lack of transparency and trust in the arrangements.