Keyless car sharing platform Hiyacar has appointed George Webb, a former executive director at RAC Plc, as its new executive chair.
Hiyacar supports more than 100 car clubs in London and also enables the public sector to shift grey miles – travelled in employees’ personal vehicles – to an efficient, green pool fleet. This cuts costs on mileage payments, taxi fares and daily rentals.
The keyless service allows staff to unlock and start cars using a smartphone app, eliminating the need for in-person key exchanges.
This convenience enhances the efficient use of existing vehicles, increasing utilisation, reducing costs and lowering emissions.
Webb has extensive experience in fleet management, technology and leadership. He exited fleet management software company Tranman at a significant multiple three years after leading an MBO.
After joining RAC he quickly rose to the role of chief executive of its defence business. During his tenure, he secured £1.6 billion in vehicle leasing contracts with the Ministry of Defence.
“I have transformed the fortunes of technology businesses of various scales and look forward to driving Hiyacar’s success and cutting-edge technology forward,” said Webb. “Together with the talented Hiyacar team I am going to make a significant impact in the car sharing industry.
“Additionally, I am committed to advancing our sustainability goals working with the market to achieve its Net Zero targets.”