Posted on October 16, 2018 by staff

Revenues soar past £43m at marketing tech group


Marketing technology group dotdigital has hailed a strong set of financial results as annual revenues grew past the £43 million mark.

The company, which is behind a marketing automation platform and provides software-as-a-service (SaaS) technology and tools for digital marketing professionals, reported turnover of £43.1 million for the 12-month period to 30 June 2018.

This was an increase of 35 per cent from a year earlier. Adjusted operating profits also grew, rising by 22 per cent to £30 million.

“We have continued to deliver on our three strategic pillars, expanding our geographic footprint and increasing our addressable market through integrations built into our strategic partnerships,” said CEO Milan Patel.

In a statement on the London Stock Exchange, the AIM-listed company attributed its success to an organic growth strategy and the addition of omni-channel functionality to its platform.

Patel added: “With continued investment in our platform and people, we are in a strong position to identify and deliver upon further opportunities for long term growth.

“The transition towards becoming an AI-driven, omni channel platform continues to gather pace, better placing dotdigital to capitalise on the opportunity of a global market for marketing automation technology and customer engagement.”

Dotdigital claims its marketing automation platform is used by over 70,000 people in more than 150 countries worldwide.

In August, co-founder Simon Bird announced he will be leaving to pursue other business opportunities.