PowWowNow launches web meeting suite for mobile workers
Communications software company PowWowNow has launched a new suite of products for SME businesses as part of its evolution from conference calling into web meetings.
The company’s newly-designed product suite is part of its brand identity transformation that aims to future-proof the business against the ever-evolving communications landscape and help small and medium enterprise companies remain efficient and productive.
The new set of products include web meeting tools that provide engagement analytics, feedback loops and webinars.
Founded in 2004, PowWowNow has enjoyed double-digit growth and now operates in 15 countries.
Tailored to increasingly mobile workforces, the development of its web meeting tool will enable the company to target a wider customer base and better serve its existing one.
The company’s new product suite allows businesses looking for operational efficiency to improve profitability through its range of unified communications and collaboration offerings.
PowWowNow’s advertising campaign captures its new brand identity as the company enters a new phase, guided by its vision to simplify the increasingly complex world of communication and make it easier for people and businesses to connect.
“Since our launch over 14 years ago, PowWowNow has built a product providing best-in-class conference calling technology,” said company MD Jason Downes.
“However, as the demands of businesses change, we wanted to evolve our business so as to create a new identity that resonates with UK consumers in this fast-moving and ever-changing market.
“We’re thrilled to reveal our new offering, which is part of a new brand identity and we believe it will help us to continue to simplify the complex world of communication and deliver the best solutions to business large and small.”