Orka, a technology platform for hourly workers, has hired Hayley Gee as its new Head of Product.

Gee joins from MoneySuperMarket and will play a leading role in driving the growth of Orka’s recently launched salary advance scheme product, Orka Pay.

The service was launched earlier this year to enable shift workers at partner organisations to withdraw up to 50% of their wages as soon as they have earned them, as alternative to high-interest loans.

Gee will also lead on the development of several new products and the user experience of Orka’s flagship product, the work platform Broadstone.

With previous stints as Senior Product Manager at the BBC and Product Owner at, Gee brings consumer finance product experience to the role.

Tom Pickersgill, Founder and CEO of Orka, commented: “Hayley is one of the leading product professionals in the industry. Her experience and creative vision will allow us to build on the high-quality service our customers and partners have come to expect.”

“Recent events have only strengthened the need for truly flexible employment solutions and Hayley’s appointment supports our growth strategy as we continue to expand the Orka product suite in the UK and beyond.”

Gee added “I’m very excited to be joining Tom and his team at such an important time in the company’s journey and have been extremely impressed by the business and its vision so far.”

“The products they are offering are completely unique and there is huge potential for growth, which I hope to drive forward in the coming months.”

Alongside Hayley’s appointment, Orka has made two further hires in its community team, which will help to improve customer experience and overall user journeys.