‘Buy now, pay later’ solution Openpay has appointed Georgina Whalley as interim UK CEO.

Whalley has been promoted from global chief marketing officer, a role she will continue to perform, to lead business growth within the UK market and expansion into new key sectors.

She will succeed Andy Harding, current UK CEO, following his decision to explore new endeavours. 

The listed company is headquartered in Melbourne, Australia. As well as retail, it is moving into new verticals including healthcare and automotive through the impending acquisition of Payment Assist, as well as education.

Whalley previously held senior leadership roles at New Look, Arcadia, BHS, M&S and Sweaty Betty before moving into the fast-growing BNPL space in 2019. 

“Having successfully built our global brand presence across multiple markets she will bring her unrivalled passion for our brand and customers to the role providing UK consumers and merchants with a market-leading experience,” said group CEO Michael Eidel.