The former chief digital officer of NHS England has been appointed MD of online GP app LIVI.
Juliet Bauer left the NHS in April to join Swedish firm KRY, which owns LIVI, in a global product role.
LIVI is among an increasing number of apps allowing patients to remotely access a consultation with a GP. Its services are available for free through the NHS for patients of its partner GP practices.
The firm claims to have provided almost 1 million patient consultations.
The firm has begun a trial with Boots UK, allowing customers to speak to a GP through an in-store device.
Bauer has previously been recognised in the Health Service Journal top 100 Influencer 2018, Computer Weekly Most Influential Women UK 50 2018.
Bauer was also recognised as one of BusinessCloud’s 301 Female Tech Trailblazers and is the founding member of mid to senior level women’s’ networking group ‘10 Digital Ladies.
She is also patient governor at Chelsea and Westminster Hospital Foundation Trust.
Bauer succeeds Luke Buhl-Nielson, who takes the role of VP business development and operations.
Bauer said: “There is enormous potential for technology to completely revolutionise and improve the delivery of care in a digital age.
“By providing faster and more convenient access for patients, enabling doctors to work more flexibly, and reducing the burden on physical GP surgeries, Livi is at the forefront of a digital transformation in healthcare that is relieving pressure on the NHS.
“I am delighted to be leading the business at such an exciting time as we look to expand our services to more areas of the UK.”
Chief executive and founder of Kry, Johannes Schildt, added: “Juliet has an enormous wealth of experience and I am delighted to announce her appointment as managing director.
“Her deep insight into the UK healthcare system, combined with her track record in digital transformation, will be invaluable as we look to bring our service to more areas of the UK.”