Posted on February 3, 2020 by staff

£30m+ Cera Care deal creates one of UK’s largest care firms


Cera Care has acquired Mears Care in a £30m+ deal which creates one of UK’s largest care firms.

London-based Cera uses digital and artificial intelligence to transform social care.

It has moved for leading care company Mears Care only three years after launching.

Cera is pledging to offer cutting-edge, digital-first home care to thousands of vulnerable people and their families nationwide and says it is the first company globally to use AI at scale in social care.

Following the acquisition it has over 2,000 employees delivering over 10,000 visits per day – a new care session every 10 seconds – coordinated by 20 offices across the country.

Its revenues will also grow by over £30 million.

Cera Care’s co-founder and CEO Dr. Ben Maruthappu MBE said: “Our acquisition of Mears Care gives us the opportunity to transform a traditional care service into an innovative care provider, that operates on the frontier of revolutionising social care.

“This milestone will provide us with much greater national coverage, combined with a strong network and talent-base, that takes our offering to a new level, serving many more users, and empowering many more care workers – making Cera the leader in modern and effective elderly care.

“Since our launch in 2016, we have demonstrated our commitment to improving the quality of care provided to older people.”

Cera Care was co-founded by Dr Ben Maruthappu in 2016. Since then, the company has pushed boundaries with its Smart Care technology, ultimately providing invaluable support to carers, as well as helping individuals to stay in their home for longer.

Recent tech roll outs from the startup include its machine learning algorithms that predict health deteriorations before they occur with 83% accuracy, and its Dynamic Tasks platform – a so called Google Maps for care which uses AI to recommend actions to carers, with 93% accuracy.

Through today’s acquisition, these innovations will become available to thousands of households up and down the country.

“Through the development and use of pioneering new technologies, we are transforming the lives of users and front-line staff, while working with the NHS to deliver better integrated services across the country,” he added.