At Hydr, we believe that cash flow shouldn’t be the reason a great business stops running.

For too long, the vital engine of the UK economy, Small and Medium Enterprises (SMEs) across England and Wales have been constrained by the age-old challenge of late payments and unpredictable revenue cycles. We exist to change that.

Hydr provides a financial lifeline through selective debtor finance, a modern solution that puts you in complete control. Unlike traditional providers, we empower you to choose which invoices to fund and, crucially, turn off debtors at any time with no fee. This flexible approach, with no contractual ties, means you get the working capital you need, on your terms. You can manage your cash flow with agility, without being locked into rigid, long-term agreements.

But our mission runs deeper than just finance. Hydr is a testament to the powerful, and often underrepresented, force of women in fintech. We are shattering the glass ceiling, proving that innovation, empathy, and sharp financial acumen are not gendered traits. By leading from the front, we are not just filling a space in the industry; we are actively building a more inclusive and diverse future for it.

Underpinning everything we do is one core principle: community means everything. We are more than a service; we are a partner and a champion. We are building a network where SMEs can connect, share, and thrive together. Because when one business grows, the entire ecosystem is strengthened.

Hydr is more than cash flow. It’s about momentum, inclusivity, and the collective power of community, driving the SMEs of England and Wales toward a brighter, more resilient future.