Founded in 2019 by Simon Mellin, Modern Milkman has grown from a local milk round in Colne, Lancashire into a national operation serving more than 100,000 households. The company operates an app-driven platform that optimises routing and ordering to reduce waste, delivering groceries and household essentials in reusable glass bottles and returnable containers. Earlier this year, Modern Milkman secured a £10m investment from Salica Investments, taking total funding raised to more than £60m. Mellin spends a lot of his time in the US.