JD Sports to allow customers to shop via AI platforms

JD Sports Fashion has announced a new global agreement with digital commerce platform provider commercetools to enhance the use of AI platforms.  The deal will allow customers to search for and purchase products directly through AI platforms such as Microsoft Copilot, Google Gemini and OpenAI’s ChatGPT, without leaving those apps.  The move comes as major … Continue reading JD Sports to allow customers to shop via AI platforms