England captain Harry Kane’s £5m Mexico boost

England captain Harry Kane has topped the England squad’s influencer rankings after generating £25.8 million in Earned Media Value (EMV) during the tournament, with new data revealing his social media value soared following England’s victory over Mexico. Analysis of Instagram data by influencer marketing platform Kolsquare found Kane generated £25.8m in EMV between 25 May … Continue reading England captain Harry Kane’s £5m Mexico boost