SaleCycle has acquired French conversion optimisation firm BEYABLE in a deal designed to create one of Europe’s most advanced full-funnel conversion platforms for eCommerce brands.  The Gateshead-based firm was backed by BGF in 2018 to support innovation and international expansion. This acquisition is positioned as the next step in building a European-owned MarTech alternative to … Continue reading BGF-backed SaleCycle makes swoop for French eCommerce firm