‘A great British success story’: Huel bought by Danone in €1bn deal

Sports nutrition brand Huel has been acquired by food giant Danone in a deal worth €1 billion. Founded by Julian Hearn (pictured) in 2015, Huel’s products are made from plant-based ingredients such as oats, peas, rice, flaxseed, coconut and sunflower. Claiming to be backed by science, Huel – which gets its name from the combination … Continue reading ‘A great British success story’: Huel bought by Danone in €1bn deal